With the development of economy and the adjustment of rural industrial structure, the market demand for plastic film in all walks of life in China is rising. The forward-looking industry research institute released a forecast that the market size of China's plastic film industry will exceed 500 billion yuan in 2017. At present, China's plastic film is in a state of structural contradiction between supply and demand. The supply of traditional film exceeds the demand, while the supply of high-tech film exceeds the demand.

According to the Data of Forecast and Analysis Report on Production, Sales, Demand and Investment of China's Plastic Film Manufacturing Industry from 2013 to 2017 released by the Prospective Industry Research Institute, in 2012, China's plastic film industry realized a total industrial output value of 219.186 billion yuan and a sales revenue of 217.951 billion yuan. Among them, the plastic packaging industry achieved a total industrial output value of 147.192 billion yuan and sales revenue of 146.145 billion yuan, accounting for 67.15% and 67.05% of the total industrial output value and sales revenue of the plastic film industry respectively.

From the perspective of packaging types, in 2012, the sales revenue of plastic packaging in China reached 146.145 billion yuan; The sales revenue of glass packaging reached 55.386 billion yuan; The sales revenue of metal packaging reached 10.7026 billion yuan, which shows that in 2012, China's plastic packaging accounted for the main market share of the packaging industry, leading the way in packaging materials such as glass and metal.

According to the report, the production of plastic film in China has increased year by year in recent years, with an average annual growth rate of 15%. During the "Twelfth Five Year Plan" period, the plastic film market will maintain a capacity expansion of more than 20%. It is estimated that China's plastic film production will reach 19578600 tons in 2017, and the market size will reach 542.331 billion yuan.

At present, China's plastic film industry is in a stage of vigorous development. It is reported that the demand for plastic film in China will grow at a rate of more than 9% every year. Moreover, with the continuous emergence of various new materials, new equipment and new processes, the plastic film in China will develop towards variety diversification, specialization and multi-function composite film.

With the development of the industry, the competition in the plastic film manufacturing industry continues to intensify. The domestic outstanding plastic film manufacturers are paying more and more attention to the research on the industry market, especially the in-depth research on the industry development environment and product buyers. Just because of this, a large number of domestic excellent plastic film manufacturing brands have risen rapidly, and gradually become the best in the plastic film manufacturing industry in China and the world.